It has become impossible to say who we are, as our society currently has a disconnected cultural narrative. I aim to collate the relevant disparate ideas and elucidate them, giving people an accurate notion of social identity.
The discrepancy between desired meaning and reality was expressed by the absurdist reasoning of Albert Camus in The Myth of Sisyphus. Unlike then, the proliferation of discontent among people today comes more often from a lack of collective ideals, whether that is in the form of religion, national identity, or any unifying social objective.
Looking critically at various areas of communication, systems, and literature, I will comment on the content shown, not shown, why it is shown, or why it isn’t shown.
Rather than attempting to consolidate a single work, it will be beneficial to to create numerous outcomes. This will give me the ability to communicate any idea in the most relevant way, being content and audience conscious with every outcome. This is reflected in the ideas of Metamoderism as expressed by Timotheus Vermeulen and Robin van der Akker in Notes on metamodernism, which can be applied to outcomes oscillating between sincerity and irony, emotion and utility, or authenticity and falsity.
Using the medium of visual narrative Chris Ware’s work Building Stories used physically separated outcomes to in creating an overall narrative unified by style, themes, and interrelated motifs. Modern branding achieves something similar in order to unify the identity of a business.
Similarly, stylistic consistency and overarching themes will connect content as diverse as:
- whether drug abuse is a legal or health problem,
- how to respect cultural diversity in spite of fundamental moral disagreements,
- finding meaning in what can rationally be seen as meaningless,
- and why people feel powerless when faced with the overwhelming complexity of business, politics, and environmental issues.